The number of monthly unique viewers on Twitch-video game streaming site has jumped to amazing 100 million. The stats show that it has doubled compared to the last year result of 45 million. Live Streaming games are surely becoming more popular but maybe that’s not the only reason for Twitch’s popularity. Twitch, during 2014, included some content innovations- broadcasts of live music concerts and documentary movies, which also contributed to this amazing result. This innovation was rather unexpected, because the site from starters focused on gaming, but clearly that was a risk worth taking.