Whatever your business or target audience may be, get your website and your player ready for Christmas! Last Christmas sites reported, on average, a 27% rise in traffic in pre-Christmas days. Saturday, December 22nd 2013, marks a clear change in browsing behavior giving a lower traffic than the prior days. And traffic on Christmas Eve is about 40% of a normal weekday (1). This means that websites (give or take a day or two depending on the industry) had 10 days between the 12th and the 22nd to exploit their rise in traffic. No reason not to expect a similar scenario this year.
Stats about Brid Player intelligent sites skinning option
Now, in little less than a year of operation our stats show that websites that used our intelligent sites skinning option for their player (either one of 33 pre made we offer or customized to their liking) have experienced a rise in click-through rates (engagement) of 30% on average.
Whether exposure you are after, sales, additional revenue with your video ads, traffic and bookmark increase or product branding we suggest you catch that Christmas train this year prepared and skin your player for Christmas Holidays.